{"version":"1.0","provider_name":"We:Digitek","provider_url":"https:\/\/wedigitek.com\/en\/","author_name":"We:Digitek","author_url":"https:\/\/wedigitek.com\/en\/author\/esanches\/","title":"You\u2019re using NPS the wrong way - We:Digitek","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"iI02sP3rhQ\"><a href=\"https:\/\/wedigitek.com\/en\/blog-en\/youre-using-nps-the-wrong-way\/\">You\u2019re using NPS the wrong way<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/wedigitek.com\/en\/blog-en\/youre-using-nps-the-wrong-way\/embed\/#?secret=iI02sP3rhQ\" width=\"600\" height=\"338\" title=\"&#8220;You\u2019re using NPS the wrong way&#8221; &#8212; We:Digitek\" data-secret=\"iI02sP3rhQ\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/wedigitek.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/wedigitek.com\/wp-content\/uploads\/2025\/08\/Pesquisa-Satisfacao-NPS-Capa.jpg","thumbnail_width":1200,"thumbnail_height":600,"description":"We\u2019ve all come across (or used in some way) the Net Promoter Score (NPS) to measure consumer loyalty to a specific organization, in a way that has changed little since the publication of the 2003 Harvard Business Review article \u201cThe One Number You Need To Grow\u201d by Frederick F. Reichheld, which popularized the famous line:... continuar lendo &raquo;"}